T.A.S.T.Y.
T.A.S.T.Y. Notes is the name of the newsletter before it's anything else. Five words, one continuous habit: read the system, write down what you saw.
Thinking
Mental models before hot takes. The Micro == Macro model, the Rule of Everyone, the edge lifecycle — frameworks built to be reused, not just agreed with.
Attention
What the attention economy actually rewards, and the difference between owning your distribution and renting it from a Digital Landlord.
Strategy
Positioning, timing, and moats — for a person, not just a company. Where to stand before the crowd arrives.
Tools
What I'm actually using — prompts, systems, and the odd piece of software — stripped of the theatre that usually surrounds "tools" content.
You
The Business of You. If you are the business, every principle above applies to you directly, starting today.
Read It As It's Written
This page explains the name. The actual thinking lives on Substack, as it happens.
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